My work can be grouped into 3 categories: Strategic Design, Product Design, and work with Technology. As these largely overlap the majority of my project fall into multiple of these categories and all feature a technological aspect.
​
Fitness hub
Project Overview
An investigation of millennial and gen-z fitness needs with the goal of re-vamping Samsung's S-health platform.
​
A key finding of this project was that most users did not want to compete, but desired community activities, to find their tribe and grow with it. This resulted in the need to re-invent the S-Health Platform from scratch.
Prototyping & Testing
The project resulted in countless experiments, prototypes and tests of new fitness concepts, delivering new fitness experiences by tying together Samsung's broad ecosystem of devices.
​
The outcome of this Project was the implementation of several new features across the S-Health platform, for both, mobile devices and TVs. A few standout features are summarized below.
.png)
.png)
.png)
.png)
Home Studio Experience
The S-health app, also included on Samsung smart TV's, was redesigned to feature content by partner fitness brands (e.g. fiit), to bring Peloton style workout material to your living room. The intention is to generate the feeling of being part of a community while exercising.
Fitness Playlists
To allow users to curate their personal fitness plans, a feature was added that allows people to add exercise videos and fitness content directly from other platforms such as Youtube or Tiktok, creating a form of personal fitness playlist.
Smart Trainer
The Smart Trainer delivers a digital coaching experience through your Smart TV. By connecting a compatible camera and choosing from dozens of classes the user is able to get direct feedback on their form and performance.